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Whats the Value of Design Computer Arts Article
So I got my magazine debu earlier this week, in none other than the Computer Arts ‘Round table’ discussion panel. The question: ‘What’s the value of a design degree? So regardless of being the token graduate there (despite the fact I graduated over a year ago) I quite enjoyed my 15 minutes of fame. The only mood dampener was the fact that I felt my opinion was only taken into account as that of an ex-student, rather than a professional designer – though perhaps this was to do with the fact that I’m a (1) female (2) junior in a – shock horror (3) DIGITAL agency. I mean, come on guys, it’s a digital magazine for crying out loud, yet there were lengthy discussions about the negative effect technology has on design education and how students shouldn’t be allowed near a computer (most of which wasn’t printed for obvious reasons). Computers encourage a generation of ‘mac monkeys?’ No degree worth their salt churns out graduates like that, but in an industry with a rapidly merging skill set there has to be a level, surely? Not many agencies can afford to employ a student that faints at the sight of technology, no matter how great their ideas are. Even in a print agency nothing’s done on paper anymore! However, as my opinion on this matter wasn’t exactly sought, it was hard to get a word in edge ways! Though I do appreciate unfortunate the pull out quote I got about my old course at the UCA
Industry news News
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One post to update them all
There are many microblogging services out there: Twitter, Jaiku, Pownce, Tumblr (naming a few). For each service usually you have to: open the browser, login, write message, click post. Although some cut and paste can save you some time, the task can get boring and time consuming if you have ‘friends’ and profiles on them all. That’s where Posty comes in. Posty simplifies your microblogging. All you have to do is write the message and click a button - Posty will automatically deliver your message to the services you selected.
highly original posty logo
New Technology Social Networking/ Word Of Mouth blogging Open Social Twitter download posty microblogging Jaiku Tumblr Pownce Friendfeed Identi.ca open ID one update to update them all
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by Benn: Monday, 11 August 2008
Neoco win another new client - Duck and Cover
We’ve just won another pitch! This time to redesign and build Duck and Cover’s global website. Duck and Cover (as I’m sure most of you are aware) are a super cool men’s clothing and denim brand. We are really looking forward to working with them and creating a great new website - and some free clothes along the way!
duck and cover artwork from the old nuclear bomb warnings... yes, the Government advice was to Duck and Cover
News Design Duck and Cover fashion you tube Twitter website Flickr pitch win new client mens clothing denim footwear nuclear attack should be kiss your ass goodbye autumn/winter fall spring/summer Me Him & Her Bert turtle public safety
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by Benn: Monday, 11 August 2008
Problems with automated content
Content is king. No doubt, but content takes time to create. Good content takes even longer - most of our blog posts takes weeks in the making. One element of digital solutions that we implement for some of our clients is the ability to create content automatically using a dynamic system. This means that websites, news feeds or any other content promotion tool can pretty much run itself, but you should never underestimate the power of rules. Rules are important in setting the framework for how the content is created. Without the rules you can end up with incoherent, inaccurate or offensive content.
Let’s take a look at two recent examples where large brands have left themselves exposed.
Brands & Marketing Technology application Bejing 2008 coding content doh! error Facebook News Olympic games script Tiananmen Square Yahoo!
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by Benn: Monday, 4 August 2008
Interesting website, especially how it’s built
After reading Benn’s tweet about mystarbucksidea , I headed over to investigate. The first thing I noticed was that Benn had got the URL wrong – it’s actually http://mystarbucksidea.com/ (with an s after starbuck). The second thing I noticed was that the site, at first glance, looks great! It’s simple, clean and clear. It looks like it accomplishes its goal well.
Social Networking/ Word Of Mouth Technology accessibility bad web design characters coffee Dell Firefox Google how not to build a website HTML Ideas Storm IDs IE6 java javascript markup mocha My mum only drinks tea one lump or two? portal header pigs pixels Salesforce.com Starbucks vegans Where's my coffee? white space
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by neoco: Friday, 1 August 2008
About Neoco
Brands need to work across multiple media platforms to be successful. Neoco’s solutions range from 'traditional' digital campaigns; websites, banners, viral, email and mobile; to what we call today's 'emerging' digital media; word of mouth, widgets and social networking.
Our clients include
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by neoco: Monday, 18 August 2008